The unprecedented growth in the digital market has escalated the value of content, and it has become an unavoidable factor in the domain of digital marketing in general and content marketing in particular. Therefore, most webmasters and entrepreneurs focus on developing content that can assist them in getting the results. These days’ content marketers have become quite conscious about the quality of the content. They do not compromise on the content they publish and make sure that it has the value that can deliver positive results. It is an established fact that high-quality content is certainly great for engaging the audience with your business.
Therefore, bloggers and content marketers are highly conscious of the quality of the content. The quality of content is determined by whether there is duplication in the content or not and what is the readability score. Many people often opt for rewriting as it not only helps in removing plagiarism but it also enhances the readability of content. Rewriting is the process of enhancing the quality of content by replicating an idea, in other words. In addition, when an idea is reproduced in some other words, then you would be able to simplify the expression, and duplication will also be removed. The rewriting brings clarity to the content and increases the readability score.
Practical Rewriting Tips for Content Marketers
Rewriting is a great way to express an idea in a different set of words. In simple words, the rewriting can provide quality content to the content marketers.
Here are practical rewriting tips that content marketers can use.
Use an AI-Powered Tool
The tech-driven era has found a solution for everyone out there. You would be able to rewrite the content for yourself without getting into any intricate situation. Rewriting can be done easily with the help of a tool, and it will make your content readable, engaging, and compelling. Content writers and marketers can use a rewrite tool to rewrite sentences of existing content and make a unique copy of that content. As paraphrasing tool is based on AI technology and it finds the best alternative words to rewrite content. In addition, the paraphrased content also makes it SEO-friendly. The paraphrasing tool generates content that comes with little to no grammatical and sentence structure mistakes.
Reread Original Passage Again and Again
If you feel that there are issues while you are rewriting a passage, then there is a need to read the original passage again and again. Just Google the words that you find are difficult to comprehend what they actually mean and how you can use contextual synonyms. There is a need to ensure that you understand what it actually means and what is the message the author wants to convey. Therefore, writing experts suggest reading a topic, again and again, to have a firm grip over the topic so that you can convey the meaning of the passage in different words.
Rearrange the Content
It is also a good practice to rearrange the content in a way that should not have an iota of similarity with the original one. It is suggested that there is no need to follow the order of original content. Editing a few parts is better instead of getting caught and being labelled as a plagiarist. There are cases where simply replacing the words with synonyms isn’t enough, and you would have to make sure that the content is reorganized in the best way possible.
Add Your Own Input
Many people generally believe that paraphrasing is simply adding up your own ideas to make the entire content free from plagiarism. If you believe that you have additional information that can supplement the arguments of the author, then you need to surely do that. It will also help you in getting your voice heard. However, over here, you need to bear in mind that keeping the original thought intact is the baseline of content. Adding up your own input doesn’t mean changing the thought or the core essence of the original content or passage.
Add Up Visual Graphics
If there are images and other graphics in the original content, then using them in the form of infographics is a good option. You can illustrate the points in the form of strong visuals. However, there is an option of adding up images, pie charts, and infographics but don’t overburden your work; otherwise, it will appear to be too heavy. There is also an argument that removing graphics and visuals from an article is a good approach, but there is no need to take it seriously. However, if they are added up without any purpose, then remove them.
Rewriting is something that revolves around copying ideas, not the content. You need to have sheer determination and be an expert in paraphrasing. Rewriting is simple; if you keep it simple, otherwise, it will become complex. Whether you go for manual rewriting or automated tool-based rewriting, both are good options to go.